Year
2026
Client
Natural Strains
Category
E-Commerce Business
Product Duration
2 - 3 Weeks
Natural Strains were launching a brand new product line, mushroom super blends across four flavours. The packaging needed to feel at home within the existing brand world while carving out its own identity on shelf.
Four SKUs, four personalities. Chai, Matcha, Coffee and Cocoa, each with its own tone, colour and function. The system needed to work individually and as a cohesive range, with enough visual consistency to read as a family at a glance.
Warm, considered and functional. Colour does the heavy lifting, each flavour given its own natural tone that feels true to the ingredient. Clean typography, a consistent layout system, and just enough texture to give the range a premium feel without losing approachability.
